Dell to Launch Smartphones in India
Dell India announced yesterday, that it will soon market it’s range of smartphones in the country. The company beat HP to become the top selling mobile PC brand in India, and is doing wonderfully well in the country, as they have more than doubled their quarterly revenues in the last year. CEO and chairman Michael Dell said the comapny is going to target the smartphone market in a big way. “There are about 4 billion mobile phone users in the world, but only 1.5% of them have a smartphone.. Over the next five years, most of those 98.5% will say, ‘I’d like to have a smartphone.. to access the videos, share photos, social networking..’ We have already launched smartphones in China, Brazil. It will be coming in the US pretty soon. The 98.5% people who have phones, but not smartphones are a big opportunity,” he said at a Nasscom event.
The Android-powered Aero is Dell’s first smartphone. Some of the features of the Aero include a 3.5-inch (640×360) display, GPS, Flash Lite, contacts/calendar integration with Facebook friends/events, and a 5 megapixel camera with Flickr, Facebook, Picassa, YouTube and TwitPic sharing. The Dell Mini 3i is a phone already launched by the company, and available in the Chinese markets. The Mini 3i smartphone
is compatible with a range of consumer applications, e-mail platforms, and office productivity software. This Android phone is capable of making a Wi-Fi connection, supports GSM, GPRS, EDGE, WCDMA, HSDPA and Bluetooth + EDR. Features include a 3.5-inch (640×360) display, mini USB port, SD card slot (no word on maximum storage size), and a 3.2-megapixel camera.
Dell smartphones, thus, makes it’s way to the Indian market, after China, brazil and the US. If the Chariman’s words are to be believed, there is huge scope in the mobile phone market. Moreover, Android phones are supposed to be the most sought-after variety in the times to come. All together, things does look rosy for Dell in India.
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